Most recently, Shawn led sales and marketing at Diligent Corporation as CMO where he participated in a $624M exit in 2016. In his role, he rapidly created a high-functioning and efficient revenue engine that quadrupled revenue growth while cutting customer acquisition costs (CAC) in half. This was accomplished by setting up data-driven sales operations, launching waves of innovative lead gen programs, and wrapping the entire business in an analytics layer that allowed continuous improvement of effectiveness and efficiency.
Before Diligent, Shawn was a consultant at McKinsey & Company where he founded the “Fast Growth Tech” practice (FGT) and served tech companies of all sizes on issues related to revenue growth. Through FGT, he consulted with VC and PE-backed technology companies with $20 to $250M in revenue. To launch this practice, Shawn and the other founding members had to devise entirely new ways to go to market, deliver services, and recruit talent. At McKinsey, he was known for his expertise in enterprise sales, marketing, pricing, and growth strategy.
Shawn earned his Ph.D. in electrical engineering from Georgia Tech in Atlanta with research focused on Computer Vision and associated machine learning techniques. He currently lives in New York’s East Village where he spends time advising early-stage companies, practicing guitar, and cooking vegetables.
Please feel free to get in touch. I’m interested in advising tech companies, clarifying points or concepts on this blog, or opportunities to work on novel businesses focused on powerful technology.
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