B2B Sales disruption using tactics from retail (published on Forbes)

October 15th, 2013 No comments

A disruptive new sales model is emerging. Business-to-business (B2B) companies are adopting digital-enabled tactics resembling those used by Amazon and eBay when they disrupted retail a decade ago.

Companies that have embraced the model we lay out in the article below can optimize sales, marketing, and product design, with impressive results: double the revenue growth and 30 percent better sales efficiency.

There is a revolution coming in B2B sales — read the article to find out more!

Forbes-logo (1)B2B Sales Is Being Massively Disrupted
(Hint: It’s Looking More Like B2C)

Double revenues by becoming a hot-lead generator (published on HBR)

February 28th, 2013 No comments

speedIn an age of big data, the most valuable thing a media company has is not real-estate for yet another banner ad. It’s the deep customer understanding that can be gleaned from closely observing user behavior.

Leading media companies today are using that knowledge to help e-commerce partners make more sales by letting them know what each customer wants… and doubling digital revenues by earning affiliate margins rather than selling cost-per-click.

Find out more in this recent article:

HBR-Logo1_0How Digital Media Companies Can
Boost Ad Revenue

 

5 tactics to make short classes work

July 16th, 2012 3 comments

http://www.flickr.com/photos/childofwar/3097124543/sizes/m/in/photostream/Have a short (1-4 hour) class/tutorial to give? Want your students to learn tons and rave about the class? Want them to teach you and stay engaged in the topic moving forward?

Here are a few tips I’ve picked up from running mini-classes in academic and professional settings:

  • Listen to the room
  • Build skills through lessons
  • Let them get their hands dirty
  • Do the boring stuff in advance
  • Follow up with homeworks

These are mostly related to programming-type topics (see here and here from some examples), but I’ll bet the ideas are broadly applicable. Hopefully you can share some of your experiences as either a student or teacher in the comments!

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Fun with power strips

July 12th, 2012 1 comment

“Do you mind if I plug in for a sec?”
“Seriously? Only one plug in this room?!”
“Damn, I have to go buy another adapter”

Anyone who travels and uses electronics has said these phrases more than once. I say them less often since I started travelling with a power strip. Just a little one, but it does the trick and helps in 3 ways:

  • Creates values in airports in cafes
  • Simplifies the hotel-room hunt
  • Lets you take one adapter aborad

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Categories: Consulting, Tips, Travel Tags:

Lesion Segmentation — Patent Granted!

April 10th, 2012 No comments

MRI_Body.261135135_stdBack in 2008, I (along with colleagues at Siemens Corporate Research) invented a system to find and segment tumors in full-body MRI scans. It’s challenging to find all types of tumors across the entire body, but the ability to automatically detect tumors wherever they are can aid early detection and save lives.

We patented the findings in 2008 and received confirmation today that the patent has been granted (#8,155,405). Read on for a quick overview of the approach and a few useful links if you’re interested in seeing how it works!

System and Method For Lesion Segmentation In Whole Body MRI.
Gozde Unal, Gregory G. Slabaugh, Tong Fang, Shawn Lankton, Valer Canda, Stefan Thesen, and Shuping Qing. US Patent Number: 8,155,405. Filed March 2008. Granted April 2012.

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Categories: Academic, Publication, Vision Tags:

How to be more insightful

November 7th, 2011 No comments

Ball made of gearsOne way consultants add value by being “insightful,” but what does that really mean? What’s more, if you aren’t “insightful” already, how do you improve?

I’ve been thinking about this lately and distilled 4 ways to push your thinking and get more insightful.

  • Change your shoes
  • Find parallels to things you know
  • Ask ‘how’ and ‘why’ to dig deep
  • Get super specific

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Why you should be using Instapaper

October 31st, 2011 No comments

Who knew I spent so much time staring at walls… I now use that time to read articles, papers, reports, and more! Instapaper helped me find HOURS per week in my already jam-packed that I can spend reading.

Instapaper is a “read later” service that has changed my life. It allows you to easily capture content from multiple sources and store it in the cloud so you can consume it at your leisure.

Simply click, “read later” across Instapaper’s many incarnations and the service comes through the internet to capture text and images from an article. That content is now available to read whenever and wherever you have some free-time.

It’s a ubiquitous and beautiful reading experience that I never knew I needed.

  • You’ll find new time in your day
  • It goes where you go

Read on to find out more, and check it out at instapaper.com.
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3 hints for Excel excellence

July 20th, 2011 No comments

Excel is the go-to tool for business calculations. Simple or complex, weeks of work or merely minutes, you’ll use Excel eventually. As with any tool, knowing a few tricks can transform the output from a clunky mess to a useful, beautiful creation.

  • Learn before you hack
  • Make it pretty
  • Document everything

These three hints apply to lots of life’s endeavors,
but let’s talk about how they apply to Excel.

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Get rid of fruit flies with 2 simple steps

June 26th, 2011 No comments

…or, “how I consistently defeat fruit fly armies”

I came home from a weekend trip to Atlanta to find my apartment swarming with fruit flies. Luckily, I’ve done battle with these little bastards before… (I keep fresh fruit and don’t spend much time at home) By the next morning all the fruit flies were gone. Here’s how I did it.

  1. Build the trap
  2. Hide the prize

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Categories: Tips Tags: , ,

Convert images to data with Plot Digitizer

May 30th, 2011 2 comments

You’re scouring the internet for data to prove your point…
After hours of searching, you finally found it!
One problem – it’s a chart in a pdf…

Charts are better than nothing, but you really want to have the numbers in Excel or Matlab so you can do analysis and get big insights (or at least make a nicer-looking chart).

The answer is Plot Digitizer

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